Marketing Research: A Computer Assisted Approach

Marketing Research: A Computer Assisted Approach
ISBN-10
0030109248
ISBN-13
9780030109249
Series
Marketing Research
Category
Business & Economics
Pages
224
Language
English
Published
1987
Publisher
Harcourt School
Authors
Raymond Neil Maddox, Douglas Anton Schellinck, Robert Neil Maddox

Description

3.1 Feelgood Headache Remedy ( A ) Maureen Barnett felt queasy . Having worked for OTC Drugs for only a few months as an assistant brand manager for the firm's laxative brand , Maureen thought she was really going places when she was ...

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