... [a hybrid text] springs', nor does a hybrid event signal the disappearance of the culture from which hybridity derives (Ashcroft, Griffiths and Tiffin, 1995). More significantly, however, a textual hybrid has effects on colonizers.
A glossary explains key terms and suggestions for further reading are given at the end of each chapter. This is a key text for media studies, mass communication, communication studies, linguistics and journalism studies students.
Planning an analysis - Analysing media texts - Writing an analysis - Presenting a point of view - Writing to length; Includes copy mastersr_
They cover texts and linguistic theory, the structure of texts, the problem of authorship, and the role of the reader/viewer. One of four readers for use in an Open University course. Annotation copyright by Book News, Inc., Portland, OR
This Second Edition maintains the concise, accessible approach of the first edition while offering an updated discussion and new examples.
From outlining what media studies is to encouraging active engagement in research and analysis, this book advocates media study as a participatory process and provides a framework and set of skills to help you develop critical thinking.
This popular resource is still widely used to build studentsa knowledge and skills in this most demanding area of English study a analysing media texts.
This volume addresses a variety of approaches to analyzing texts, and considers the processes of writing, exploring textual practices and their contexts, and examining what texts do and how texts mean rather than what they mean.
"The book is an essential resource seeking to analyze real texts and discourse."--BOOK JACKET.
London : MacGibbon and Kee . Coren , Stanley and Stern Girgus , Joan ( 1978 ) Seeing is Deceiving : The Psychology of Visual Illusions . Hillsdale , NJ : Lawrence Erlbaum Associates . Coulson , William R. and Rogers , Carl R.