"'International Business' addresses the strategic, structural and functional implications of international business in firms around the world."--Source inconnue.
The text focuses on 'must-know' core concepts in international business.
Also featuring a companion website with a test bank, PowerPoint slides, and instructor’s manual, this book is ideal for students and instructors of any international business course at undergraduate or postgraduate level.
Horkan, and the humorous yet pensive illustrations by award-winning cartoonist David Clark, this book increases one’s ability to gain a comprehensive understanding of the most pressing international business and trade issues that the ...
Dedicated to Professor Peter Buckley, OBE, this volume of Progress in International Business Research explores the new challenges for MNEs, SMEs (small and medium sized enterprises) and INVs (International New Ventures) emerging from this ...
The book takes a multidisciplinary, multi-perspective approach, placing International Business in its political, social and ethical context as well as its economic one.
International Business
This book covers the same material and more when compared with other international business texts, yet it is priced for the student’s pocketbook. A new international business text for a new and ever changing global environment.
International Business
Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinational perspective.
This text not only describes the ideas of international business but it also uses contemporary examples, scenarios, and cases to help students effectively put theory into practice.