OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES

OPERATIONS MANAGEMENT IN THE SUPPLY CHAIN: DECISIONS & CASES
ISBN-10
0077835433
ISBN-13
9780077835439
Series
Operations Management in the Supply Chain
Category
Business & Economics
Pages
528
Language
English
Published
2017-02-15
Publisher
McGraw-Hill Education
Authors
M. Johnny Rungtusanatham, Roger G. Schroeder, Susan Meyer Goldstein

Description

Operations Management in the Supply Chain: Decisions and Cases is an ideal book for the instructor seeking a short text with cases. This book employs a cross-functional perspective that emphasizes strategy and critical thinking, appealing to non-majors and practical for use in an MBA level or undergraduate course in operations management. The size and focus of the book also make the text attractive for the cross-functional curriculum where students are required to purchase more than one text. The eighteen cases offer variety in length and rigor; and several are from Ivey, Stanford, and Darden. This mix makes the book appropriate for both undergraduates and MBA students.

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