Services Marketing

ISBN-10: 0130274275
ISBN-13: 9780130274274
Series: Services Marketing
Language: English
Published: 2002
Publisher: Prentice Hall
Author: Christopher Lovelock

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Other editions

Services Marketing: A Strategic Approach
- 1998
- 225 pages
- Paperback
- Prentice Hall
Services Marketing: Principles and Practice
- 1995
- 389 pages
- Paperback
- Prentice Hall
Services Marketing
- 1991
- 526 pages
- Paperback
- Prentice Hall
Services Marketing: People, Technology, Strategy (Ninth Edition)
- 2021-10-15
- 684 pages
- Ebook
- World Scientific