Modern Management: Adding Digital Focus
- ISBN-10
- 0130670898
- ISBN-13
- 9780130670892
- Series
- Modern Management
- Category
- Business & Economics / Management Science
- Pages
- 595
- Language
- English
- Published
- 2003
- Publisher
- Prentice Hall
- Author
- Samuel C. Certo
Description
This book provides a clear, concise, current, and comprehensive approach to the basic skills of business management. It presents traditional concepts, important contemporary issues, and timeless insights into applying management know-how—all toward the goal of achieving organizational success. Management: Adding Digital Focus. Managing: History and Current Thinking. Corporate Social Responsibility and Business Ethics. Management and Diversity. Meeting the Global Challenge. Principles of Planning. Making Decisions. Strategic Planning. Plans and Planning Tools. Fundamentals of Organizing. Responsibility, Authority, and Delegation. Managing Human Resources. Organizational Change and Stress. Fundamentals of Influencing and Communication. Leadership. Motivation. Groups, Teams, and Corporate Culture. Understanding People: Attitudes, Perception, and Learning. Principles of Controlling. Production Management and Control. Information and the Internet. Competitiveness: Quality and Innovation Management's Digital Dimension. For managers at all levels.
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Other editions
-
- 2014-12-28
- 600 pages
- Paperback
- Prentice Hall
-
- 2011-06-02
- 580 pages
- Paperback
- Prentice Hall
-
- 2011-01-14
- - pages
- Paperback
- Prentice Hall
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