Event Management: For Tourism, Cultural, Business, and Sporting Events

Event Management: For Tourism, Cultural, Business, and Sporting Events
ISBN-10
0131149385
ISBN-13
9780131149380
Series
Event Management
Category
Juvenile Nonfiction / Social Science / General
Pages
296
Language
English
Published
2005
Publisher
Pearson/Prentice Hall
Authors
Lynn Van der Wagen, Brenda R. Carlos

Description

Event Management is packed full of ¿true to life¿ examples of events across the nation—illustrating all the skills needed to become a successful event manager. From this book readers will learn how to design, plan, market, and stage an event. In addition, readers will learn how to manage staff and staffing problems and to ensure the safety of everyone involved. Topics will also discuss what is needed for legal compliance, risk management, financial control and successful event evaluation. Topics include: Size and types of events; Event teams; Concept and design; Feasibility; Legal compliance; Event marketing; Sponsorship; Promotion; Financial management; Risk management; Planning; Protocol; Choosing the event site; Developing the theme; Conducting rehearsals; Managing the environment; Staffing; Leadership; Operations and logistics; Safety and security; Crowd management and evacuation; Monitoring, control and evaluation; and Careers in a changing environment. For anyone entering the rapidly growing field of event management or a reference for professionals such as Event Manager, Meeting Planner, Corporate Meeting Planner, Conference Organizer, Venue Manager, Tourism Event Coordinator, Sports Competition Manager, Sponsorship Manager, Event Designer, Convention Planner, Association Manager, Professional Fundraisers, and Executive Directors for Non-Profit Organizations.

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