Business Essentials
- ISBN-10
- 013240575X
- ISBN-13
- 9780132405751
- Series
- Business Essentials
- Category
- Business enterprises
- Pages
- 592
- Language
- English
- Published
- 2008-02
- Authors
- Frederick A. Starke, Ricky W. Griffin, Ronald J. Ebert
Description
Appropriate for introduction to business courses at both the university and college levels. Business Essentials, Fifth Canadian Edition, is the perfect option for those who want a "no-nonsense" approach for an introduction to business course. It retains the smooth, conversational writing style, extensive pedagogy, and well-integrated supplements package of the parent text (Business, Sixth Canadian Edition), but in a more condensed format. With a focus on student success, this new edition includes many new student-centred features, and access to MyBusinessLab is now included with every new copy of the textbook. This new edition also reflects the changes in today's business environment with increased emphasis on small businesses, ethics and accountability, and the ever-changing role of IT.
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