For one-semester Principles of Economics courses at two- and four-year colleges and universities Reveal the relevance of economics through real-world business examples One of the challenges of teaching Principles of Economics is fostering interest in concepts that may not seem applicable to students' lives.Essentials of Economics, Fourth Edition makes economics relevant by demonstrating how real businesses use economics to make decisions every day. Regardless of their future career path–opening an art studio, trading on Wall Street, or bartending at the local pub–students will benefit from understanding the economic forces behind their work. This program provides a better teaching and learning experience–for you and your students. It will help you to: • Personalize learning with MyEconLab: This online homework, tutorial, and assessment program fosters learning and provides tools that help instructors to keep students on track. • Show students how economics is relevant: Relatable features ground course material in the real world, showing students how these ideas are relevant and facilitating understanding. • Foster thorough understanding via a flexible, student-focused approach: An engaging, captivating writing style and student-friendly learning aids motivate and engage students. Note: If you are purchasing the standalone text or electronic version, MyEconLab does not come automatically packaged with the text. To purchase MyEconLab please visit www.myeconlab.com or you can purchase a package of the physical text + MyEconLab by searching for 0133826708 / 9780133826708. MyEconLab is not a self-paced technology and should only be purchased when required by an instructor.
OUTSTANDING ECONOMIST Allen Kneese (1930– ] Currently a senior fellow at Resources for the Future (RFF) and adjunct professor of economics at the University of New Mexico, Kneese is a leading authority on environmental economics.
Because Mankiw wrote it for the students, the book stands out among all other texts by intriguing students to apply an economic way of thinking in their daily lives.
Karen Osborne , our copyeditor , did a fine job helping us streamline and refine our writing . Babs Reingold created the spectacular cover for this book and came up with a book design that awed us each time we saw a new chapter in page ...
This allowed society to use the remaining gold and silver for other purposes, all with no loss in the ability to achieve gains from trade. In a famous passage in The Wealth ofNations, Adam Smith described paper money as a “waggon-way ...
The 9th edition is benefitted by SmartBook, the first adaptive reading experience designed to engage students with the content in an active and dynamic way, as opposed to the passive and linear reading experience they are used to.
Essentials of Economics
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In writing this textbook, Mankiw has tried to put himself in the position of someone seeing economics for the first time.
By mastering the material in this book, students will have the conceptual grounding needed to move on to higher-level development economics courses.
Essentials of Economics