Entrepreneurship: A Process Perspective

Entrepreneurship: A Process Perspective
ISBN-10
0176103341
ISBN-13
9780176103347
Series
Entrepreneurship
Category
Entrepreneurship
Pages
398
Language
English
Published
2007
Authors
Robert A. Baron, Scott Andrew Shane, Allison Rebecca Reuber

Description

From generating ideas and recognizing opportunities and assembling resources to launching the new venture; building success; and harvesting the rewards, Entrepreneurship: A Process Perspective will help Canadian students master the entrepreneurial process. At each stage, the authors include examples and analyze these processes along three dimensions, examining individual, group, and societal contexts.

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