Innovation: A Very Short Introduction
- ISBN-10
- 0192558617
- ISBN-13
- 9780192558619
- Series
- Innovation
- Category
- Technology & Engineering
- Pages
- 160
- Language
- English
- Published
- 2018-08-13
- Publisher
- Oxford University Press
- Authors
- Mark Dodgson, David Gann
Description
What is innovation? How is innovation used in business? How can we use it to succeed? Innovation, the ways ideas are made valuable, plays an essential role in economic and social development, and is an increasingly topical issue. Over the last 150 years our world has hit an accelerated rate of transformation. From aeroplanes to television and penicillin, and from radios to frozen food and digital money, the fruits of innovation surround us. This Very Short Introduction looks at what innovation is and why it affects us so profoundly. It examines how it occurs, who stimulates it, how it is pursued, and what its outcomes are, both positive and negative. Considering innovation today, and discussing future disruptive technologies such as AI, which have important implications for work and employment, Mark Dodgson and David Gann consider the extent to which our understanding of innovation has developed over the past century and how it might be used to interpret the global economy. ABOUT THE SERIES: The Very Short Introductions series from Oxford University Press contains hundreds of titles in almost every subject area. These pocket-sized books are the perfect way to get ahead in a new subject quickly. Our expert authors combine facts, analysis, perspective, new ideas, and enthusiasm to make interesting and challenging topics highly readable.
Get the book
Other editions
Similar books
-
The Innovation Book: How to Manage Ideas and Execution for Outstanding Results
By Max MckeownSchwinn became the bestselling, bestknown and bestloved bicycle brand in the USA. Today, itstillhas nearly 90% brand recognition. Schwinn's success was based ona series of innovations, includingalowcost modelthat helped it ride ...
-
The Little Black Book of Innovation: How it Works, how to Do it
By Scott D. AnthonyHow it Works, how to Do it Scott D. Anthony. the field. ... Some of you probably have a crystal-clear image forming in your head: the international sign for fast food, McDonald's golden arches. The next logical question, then, is, ...
-
The Innovation Solution: Making Innovation More Pervasive, Predictable and Profitable
By Praveen GuptaIn this groundbreaking book, Praveen Gupta provides an easy to understand, powerful innovation framework for anyone interested in learning about innovation and striving for success at the personal or organizational level.
-
Innovation Renaissance: Defining, Debunking, and Demystifying Creativity
By John E. EttlieInnovation is not easy. Understanding the liability of newness but the potential for greatness is the central theme of this work.
-
Frugal Innovation: How to do more with less
By The Economist, Navi Radjou, Jaideep PrabhuThis book explains the principles, perspectives and techniques behind frugal innovation, enabling managers to profit from the great changes ahead.
-
Innovation in DNA: The Powerhouse of Forward Thinking
By Jackson MutebiI recommend all those reading this book, with an entrepreneurial spirit to put all the concepts into their daily life to unlock their innovative DNA and optimize those hidden talents, bringing them to the forefront to achieve common success ...
-
Handbook of Innovation Indicators and Measurement
By Fred GaultImproving Measures of Science, Technology and Innovation 457 in-house innovation 60, 93, 95–6, 97, 103, 116, 283 in-house R&D 71, 72, 80, 140, 152, 193, 309 income surveys 423 incremental innovation 43, 65, 113, 251, 294, 388 India 42, ...
-
Open Innovation: The New Imperative for Creating and Profiting from Technology
By Henry William ChesbroughArguing that companies in all industries must transform the way they commercialize knowledge, Chesbrough convincingly shows how open innovation can unlock the latent economic value in a companys ideas and technologies.
-
Ten Types of Innovation: The Discipline of Building Breakthroughs
By Larry Keeley, Helen Walters, Ryan PikkelThe Discipline of Building Breakthroughs Larry Keeley, Helen Walters, Ryan Pikkel, Brian Quinn ... Innovation Classics: Useful Basics Thomas S. Kuhn, The Structure of Scientific Revolutions (University of Chicago Press, ...
-
The Innovative Mindset: 5 Behaviors for Accelerating Breakthroughs
By John Sweeney, Elena ImaretskaIn this groundbreaking guide, John Sweeney and Elena Imaretska show you how living in the improv actor’s mindset of discovery can lead to significant business productivity and profitability.