Beauty Imagined: A History of the Global Beauty Industry
- ISBN-10
- 0199556490
- ISBN-13
- 9780199556496
- Category
- Business & Economics
- Pages
- 412
- Language
- English
- Published
- 2010-02-25
- Publisher
- Oxford University Press on Demand
- Author
- Geoffrey Jones
Description
The global beauty business permeates our lives, influencing how we perceive ourselves and what it is to be beautiful. This book provides the first authoritative history of the global beauty industry from its emergence in the 19th century to the present day, exploring how today's global giants such as Avon, Coty, Estée Lauder, and L'Oréal, grew.
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