This package contains the following components: -0205688128: Communication: Embracing Difference -0205688004: MyCommunicationKit
This newswriting book is the first of its kind as it aims to teach readers how to work in a convergent newsroom where they are required to report in print, online, radio and television formats.
This edition devotes attention to how new technologies are changing the ways we think about communication, with revised chapters on both traditional and social media.
... Clifford G. Christians University of Illinois Mark Fackler Calvin College Peggy J. Kreshel University of Georgia Robert H. Woods, Jr. Spring Arbor University First published 2012, 2009, 2005 by Pearson Education, Inc. Published.
The influences and effects of small group computer-mediated communication (CMC) are discussed in Chapter 15. ... The Instructor's Manual/Test Bank and PowerPoint Slides are available to instructors at the book's webpage at waveland.com.
Public Relations Writing and Media Techniquesis the most comprehensive and up-to-date PR writing text available, with real-world examples of outstanding work by public relations professionals. The text thoroughly integrates new...
Centered on the notion that business communication can influence the interpretation of issues and events, the Sixth Edition provides students with practical tips, contemporary applications, and a survey of the relevant contexts for business ...
Written by two of the field's most eminent experts, this exciting new introduction to mass media makes connections between communication research and the reality of the media industry. ...
Katz, Elihu, Blumer, Jay, & Gurevitch, Michael. (1974). Uses of mass communication by the individual. In W. Phillips Davidson & Frederick Yu (Eds.), Mass communication research: Major issues and future directions. New York: Praeger, 12.
This is the eBook of the printed book and may not include any media, website access codes, or print supplements that may come packaged with the bound book. Updated in...
The seventh edition of Interpersonal Communication continues the tradition of excellence established by this theory-driven text.