The Rhetoric of Religious Cults: Terms of Use and Abuse
- ISBN-10
- 0230504418
- ISBN-13
- 9780230504417
- Category
- Language Arts & Disciplines
- Pages
- 208
- Language
- English
- Published
- 2005-08-02
- Publisher
- Springer
- Author
- A. Mooney
Description
The Rhetoric of Religious Cults takes as its departure point the notion that 'cults' have a distinctive language and way of recruiting members. First outlining a rhetorical framework, which encompasses contemporary discourse analysis, the persuasive texts of three movements - Scientology, Jehovah's Witnesses and Children of God - are analysed in detail and their discourse compared with other kinds of recruitment literature. Cults' distinctive negative profile in society is not matched by a linguistic typology. Indeed, this negative profile seems to rest on the semantics and application of the term 'cult' itself.
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