Product Information Management for Mass Customization: Connecting Customer, Front-office and Back-office for Fast and Efficient Customization
- ISBN-10
- 0230800920
- ISBN-13
- 9780230800922
- Category
- Business & Economics
- Pages
- 221
- Language
- English
- Published
- 2006-11-28
- Publisher
- Springer
- Authors
- C. Forza, F. Salvador
Description
Successfully managed product information for mass customization avoids disclosure of how these systems work. This is the first book to provide a holistic recognition of the essential aspects of an IT-supported product configuration system. It reveals the basic building blocks of these systems and their operational and strategic implications.
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