p . 27. : NEGATIVE. -. POSITIVE. PRINTING. 1. The image of a colour negative is projected on to a sheet of colour paper ... A yellow image is formed in the top ( blue - sensitive ) layer , a magenta one in the middle ( green - sensitive ) ...
Social-documentary Photography in the USA
"At least a dozen of Helen Levitt's photographs seem to me as beautiful, perceptive, satisfying, and enduring as any lyrical work that I know. In their general quality and coherence,...
Photo-historian John Wood ( The Daguerreotype ) here resonantly portrays a "more gracious naive" era in the art and craft of photography by focusing on turn-of-the-century photographers like Stieglitz, Steichen,...
Sydney-based Simryn Gill is interested in how we locate ourselves in the world through objects. By photographing, casting, collecting and arranging various objects, she demonstrates how meaning is dependent on...
In 1909 the French banker and philanthropist Albert Kahn launched a monumentally ambitious project: to produce a color photographic record of human life on Earth. An internationalist and pacifist, Kahn...
Seiichi Furuya's photographs relentlessly highlight the cruel aspect of "shooting" a photograph. It is a materialistic act of severing the familiar relationship between the subject and the object, as well...
Photographs of outer space--produced by earthbound and space telescopes and planet-roving satellites--have captivated a vast audience. And nowhere has this audience found more enthralling views than on Astronomy Picture of...
色彩是商品的神隊友顏色=訊息,配對色,才會賣沒頭沒腦選色的人實在太多了學會扣緊消費者思考,讓色彩幫產品說話繼《微調有差の日系新版面設計》、《留白的設計美學》、《字型設計學》、《版面研究所》後台灣設計暢銷書系,作者最新力作!‧ 系列書,日本暢銷35萬本 ‧‧ 色彩理論懶人包,簡單上手 ‧流行、柔和、酷帥、女孩、分齡、節慶、促銷、商務、奢華──跟上日本,9大風格一次學‧ 光有CMYK、RGB色號不夠,NG+OK版面給好、給滿v‧Before & After 大不同,一針見血NG版+5款OK版+MORE配色方案 !讓你不再滿滿色票看超爽,動手設計卻做不來!日本人正搶著學的BN、海報、包裝、版型、DM、網頁新配色 ‧ 給接案量和銷售量,需要升級的你~1. 有瓶頸的平面設計師 2. 商品、DM、網頁、社群……編輯&小編 3. 設計系學生 4. 行銷、業務企劃 ‧ 9大風格一次學──流行、柔和、酷帥、女孩、分齡、節慶、促銷、商務、奢華‧ 14類常用主題──居家、服飾、環保、食品、活動、甜點、餐飲、科技、節日、健身、酒品、美妝、商務、機構‧ 15種日常設計──商品包裝、網站首頁、促購BN、活動DM、企業廣告、宣導廣告、樣品屋傳單、新品海報、球鞋廣告、雜誌封面、開幕海報、節慶禮品、新品上市、高級甜點包裝、徵才廣告 ‧ 配色是可以憑感覺決定嗎?喜歡粉紅色,整體畫面都套用粉紅色吧(?)想營造歡樂氛圍,多用幾種顏色沒問題吧(?)想營造高級感,採用金色不會錯吧(?)每次都憑感覺選色,結果總是很不協調啊…… ‧ 選色=傳達訊息,成為商品促購的神隊友讓人一眼掌握重點的設計,背後的要訣何在?要成就意象清楚易懂的設計,一定要選用契合設計意圖的色彩!選色是正確傳達商品訊息的強大武器!選色背後講究的是色彩基礎知識,其次才談美感。 本書帶你建立有邏輯的配色概念,從活動dm、店家開幕海報、商品傳單、商品網頁、雜誌封面到特賣會banner,分門別類一一傳授真正能打動人心、吸引消費者的配色 know-how,告訴你到底怎麼配色,才能鎖定目標客群,案主業績好,讓你案子源源不絕!‧...
Creative Color Photography of Robin Perry