The Complete Idiot's Guide to Starting and Running a Bar: Raising the Bar for a Successful Business
- ISBN-10
- 0241882842
- ISBN-13
- 9780241882849
- Category
- Business & Economics
- Pages
- 336
- Language
- English
- Published
- 2008-01-02
- Publisher
- Dorling Kindersley Ltd
- Authors
- Carey Rossi, Steve Johns
Description
Where everybody knows their name... Whether their dream bar is a comfortable neighborhood joint or a nightclub teeming with entertainment, readers can achieve their goal with this step-by-step guide. They'll learn how to focus their vision for their bar, how to build a business plan, what they need to know about mixology and food service, how to deal with vendors and employees, and everything they need to know about advertising and marketing.
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