Retailing Management

Retailing Management
ISBN-10
0256223467
ISBN-13
9780256223460
Series
Retailing Management
Category
Retail trade
Pages
627
Language
English
Published
1998
Publisher
Irwin Professional Publishing
Authors
Michael Levy, Barton A. Weitz

Description

Taking a strategic perspective, this text covers developments in retailing, and reflects the changing job market with the centralization of the buying function and limited jobs for buyers. Topics covered include category management, international sourcing decisions, activity-based costing, quick response inventory systems and data-based retailing. There is a new chapter on electronic retailing and location, and examples include international, service retailers and small/independent retailers.

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