The Two-Second Advantage: How We Succeed by Anticipating the Future--Just Enough

The Two-Second Advantage: How We Succeed by Anticipating the Future--Just Enough
ISBN-10
0307887650
ISBN-13
9780307887658
Category
Business & Economics
Pages
258
Language
English
Published
2011
Publisher
Crown Pub
Authors
Kevin Maney, Vivek Ranadivé

Description

Explores the science behind the brain's ability to act like a predictive machine, describing how today's computers and businesses are being developed with the same predictive capacities in order to better anticipate customer needs and prevent potential problems.

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