Quantitative Methods for Business

ISBN-10
0324651813
ISBN-13
9780324651812
Series
Quantitative Methods for Business
Category
Business & Economics
Language
English
Published
2009-02-11
Publisher
Cengage Learning
Authors
David Anderson, Thomas Williams, Dennis Sweeney

Description

This revision of QUANTITATIVE METHODS FOR BUSINESS provides students with a conceptual understanding of the role that quantitative methods play in the decision-making process. This text describes the many quantitative methods that have been developed over the years, explains how they work, and shows how the decision-maker can apply and interpret data. Written with the non-mathematician in mind, this text is applications-oriented. Its Problem-Scenario Approach motivates and helps students understand and apply mathematical concepts and techniques. In addition, the managerial orientation motivates students by using examples that illustrate situations in which quantitative methods are useful in decision making. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

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