Building a Coaching Business: Ten Stepsto Success 2e
- ISBN-10
- 0335227007
- ISBN-13
- 9780335227006
- Category
- Executive coaching
- Pages
- 184
- Language
- English
- Published
- 2017-10-15
- Author
- Jenny Rogers
Description
This practical guide is for anyone contemplating coaching as a career: coaches in training, coaches already trained and hoping to build a thriving business. This totally revised second edition offers step by step guidance on what to do: - What does it take to succeed as a coach? How long does it take? - Why it matters to get practice clients and where to find them - Why is it so important to think like a buyer rather than like a seller? - What can you charge? - How do you make yourself distinctive in a crowded market? - What do you need to do to attract clients? Which marketing materials and methods pay off and which are a waste of time? - How can you exploit social media? - &nbs
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