In your courses and career, you will compose essays, reports, photos, graphics, web pages, and more. BECOMING RHETORICAL gives you the tools and the training you need to create successful communications in all of these formats and in different situations. First you will learn tools of analysis -- ways to investigate different aspects of a situation that will guide you to respond in the best possible way. Then you will learn how to draw on the specific capabilities of each medium of composition -- words, still images, sounds, video -- to create compositions that affect your audience in the ways you intend. As you learn to analyze and compose, you will read examples annotated by the author to show you exactly how it is done, and practice on projects large and small. Whether you have to design a brochure or make a video, BECOMING RHETORICAL gives you the foundations to make it work.
The Fifth Edition fully integrates the text with MasteringChemistry to provide an interactive and engaging experience.
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version.
The text also fosters development of problem-solving skills while helping students visualize and understand concepts through figures, sample problems, and concept maps.
Study Guide for General, Organic and Biological Chemistry: Structures of Life
New problem-solving tools in this edition, including Try it First and Connect, urge readers to think critically about problem-solving while learning best practices. Personalize learning with Mastering Chemistry.
Modified Masteringchemistry with Pearson Etext -- Standalone Access Card -- For General, Organic, and Biological Chemistry: Structures of Life
Chemistry: An Introduction to General, Organic, and Biological Chemistry, Books a la Carte Plus MasteringChemistry with EText -- Access Card...
Masteringchemistry With Pearson Etext Standalone Access Card for Chemistry: An Introduction to General, Organic, and Biological Chemistry
General, Organic, and Biological Chemistry: Structures of Life, Pearson Etext
0321832922 / 9780321832924 General, Organic, and Biological Chemistry: Structures of Life, MasteringChemistry with Pearson eText -- Valuepack Access Card and Study Guide for General, Organic, and Biological Chemistry: Structures of Life, ...