International Business in China
- ISBN-10
- 0415053455
- ISBN-13
- 9780415053457
- Category
- Business & Economics
- Pages
- 280
- Language
- English
- Published
- 1993
- Publisher
- Psychology Press
- Authors
- Nelson Lane Kelley, Oded Shenkar
Description
The West has long been ignorant of cultural and political processes in China. Today, a growing number of Westerners are becoming aware of China's real and giant potential as a player in the international business arena. As business becomes increasingly international, it is vital to understand the concrete nature of business and underlying attitudes in the world's most populated country. This volume presents a unique view of the major facets of international business in China. It examines the workings of finance and accounting, law, management, and marketing as well as trade, foreign direct investment, and the management of foreign subsidiaries. Discussion of such functional areas is placed firmly in the context of developments in China in recent years, with special emphasis placed on implications for firms doing business in or with China. Succinct, up-to-date analysis is combined with practical guidelines and recommendations for the business person. This highly international book is an important step towards demystification of the workings of international business. The material presented is from leading experts in business from around the world who write from direct experience of business in China.
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