International Business: Themes and Issues in the Modern Global Economy

International Business: Themes and Issues in the Modern Global Economy
ISBN-10
0415248892
ISBN-13
9780415248891
Series
International Business
Category
Business & Economics
Pages
352
Language
English
Published
2003
Publisher
Psychology Press
Authors
Debra Johnson, Colin Turner

Description

Taking neither an economic approach nor a purely managerial approach to its subject matter, this work offers students an integrated resource on the subject of international business. Its main theme is the process of globalization which the authors address in great detail.

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