Whale Hunting: How to Land Big Sales and Transform Your Company
- ISBN-10
- 0470443375
- ISBN-13
- 9780470443378
- Category
- Business & Economics
- Pages
- 288
- Language
- English
- Published
- 2008-10-03
- Publisher
- John Wiley & Sons
- Authors
- Tom Searcy, Barbara Weaver Smith
Description
Using the ancient Inuit whale hunt as a metaphor for big sales, Whale Hunting gives you a clear nine-phase model for successfully finding, landing, and harvesting whale-sized sales accounts—the kind of sales that transform your business. Here, you’ll learn how to turn the dangerous endeavor of selling to large companies and big contracts into a strategy for continued success and growth. Stop wasting time with little accounts and start landing monster accounts.
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Other editions
-
- 2008-01-02
- 295 pages
- Paperback
- John Wiley & Sons
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