The Small Business Handbook

The Small Business Handbook
ISBN-10
0671766791
ISBN-13
9780671766795
Series
The Small Business Handbook
Category
Business & Economics
Pages
374
Language
English
Published
1989
Publisher
Prentice Hall
Author
Irving Burstiner

Description

"The Small Business Handbook" provides essential facts and proven techniques for choosing the right business, writing a strong business plan, finding capital, reaching high-potential markets, pricing for maximum profits, safe-guarding assets, distributing products or services, and much more. This comprehensive guide features new chapters on advertising, personal selling, sales promotion and computerized operations.

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