Value-Focused Thinking: A Path to Creative Decisionmaking
- ISBN-10
- 0674039408
- ISBN-13
- 9780674039407
- Category
- Business & Economics
- Pages
- 432
- Language
- English
- Published
- 2009-06-30
- Publisher
- Harvard University Press
- Authors
- Ralph L. Keeney, Ralph L Keeney
Description
This text argues that in decision-making a focus should be placed on the bottom-line objectives that give it its meaning. It states that through recognizing and articulating fundamental values, better decision opportunities can be identified, thereby creating better alternatives.
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