The Language of Global Success: How a Common Tongue Transforms Multinational Organizations

The Language of Global Success: How a Common Tongue Transforms Multinational Organizations
ISBN-10
0691196125
ISBN-13
9780691196121
Category
Business & Economics
Pages
200
Language
English
Published
2019-11-19
Publisher
Princeton University Press
Author
Tsedal Neeley

Description

"A fascinating examination of how an English-language mandate at a Japanese firm, Rakuten, unfolded over time and how employees reacted to it"--Back of jacket.

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