Your Money and Your Brain: How the New Science of Neuroeconomics Can Help Make You Rich
- ISBN-10
- 074327668X
- ISBN-13
- 9780743276689
- Category
- Business & Economics
- Pages
- 340
- Language
- English
- Published
- 2007
- Publisher
- Simon and Schuster
- Author
- Jason Zweig
Description
A senior Money magazine writer draws on up-to-date findings to reveal how money can have the same effect on the mind as sex and drugs, explaining how to use the emerging science of neuroeconomics to make profitable investment choices while avoiding key mistakes. 60,000 first printing.
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