Plan to Win: Turning Strategy Into Success
- ISBN-10
- 0749428473
- ISBN-13
- 9780749428471
- Series
- Plan to Win
- Category
- Business & Economics
- Pages
- 136
- Language
- English
- Published
- 1998
- Publisher
- Kogan Page Ltd
- Author
- Steve Smith
Description
Action, not theory, is the key word in this unusually straightforward approach to business strategy that offers managers guidance on the all-important matter of the implementation of a strategy - on which success or failure so often hangs. "Planning to win" is Steve Smith's term for a management system that combines both Eastern and Western approaches and is used today in some of the world's leading companies. More mundanely termed "strategy deployment," in his presentation the concept becomes a road map by which any business leader or manager can learn the professional techniques of implementing a strategy so as to win, not lose. With examples drawn from the best practice of the world's most successful companies, his book also provides action plans, tools, diagrams, charts and cartoons. It is based on the "Quest Approach, Strategy into Action" technique that he has perfected with blue-chip multinationals, but is equally suited to companies of any size.
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