Gay and Lesbian Tourism: The Essential Guide for Marketing
- ISBN-10
- 0750682329
- ISBN-13
- 9780750682329
- Category
- Business & Economics
- Pages
- 183
- Language
- English
- Published
- 2007
- Publisher
- Routledge
- Author
- Jeff Guaracino
Description
Provides a foundation of knowledge on gay and lesbian market segment. Packed with case examples and practices of gay tourism initiatives and campaigns, this text provides analysis and context that addresses some of the questions in this area.
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