The Savvy Author's Guide to Book Publicity: A Comprehensive Resource - - from Building the Buzz to Pitching the Press

The Savvy Author's Guide to Book Publicity: A Comprehensive Resource - - from Building the Buzz to Pitching the Press
ISBN-10
0786712759
ISBN-13
9780786712755
Category
Business & Economics
Pages
251
Language
English
Published
2004
Publisher
Da Capo Press
Author
Lissa Warren

Description

A leading publicist for the publishing industry shares her best advice to writers on how to maximize exposure for the work, showing writer's how to become skillful at marketing and self-promotion, while also learning how to network in the right places.

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