Consumer Information in a Changing Health Care System
- ISBN-10
- 0788142143
- ISBN-13
- 9780788142147
- Category
- Health care reform
- Pages
- 295
- Language
- English
- Published
- 1996
- Publisher
- DIANE Publishing
- Authors
- Judith A. Sangl, Michael McMullan
Description
Describes several trends promoting more active consumer participation in health decisions & how consumer info. facilitates that role. Major issues in developing consumer info. are presented, stressing how orientation to consumer needs & use of social marketing techniques can yield improvement. Discusses different aspects of info. for choice of health plan, ranging form consumer perspectives on their info. needs & their comprehension of quality indicators, to methods used for providing such info., such as direct counseling & comparative health plan performance data. Charts, tables & graphs.
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