Provides a twenty-one-day marketing launch plan and access to over one hundred free online resources designed to encourage business owners to improve their marketing strategies.
Sticky Marketing takes into account these fundamental changes and provides a new set of rules for effective communications in a world transformed by new technology.
But where do you start when you’re trying to build your speaking platform? In Do It! Speaking, Newman shares advice that helps you: Develop your speaking-driven revenue streams. Quickly commercialize your knowledge in today’s economy.
Do you want to learn the basics of how to market your business in an easy-to-use format? Well, if so, then THE MARKETING BOOK is the book for you. This is a PRACTICAL step-by-step guide to basic marketing concepts.
This book's flexible, step-by-step layout makes it an ideal resource for a wide range of learning styles, institutional environments, and levels of marketing experience.
... S.L., 71, 72 Boulding, W., 636 Bowman, D., 805 Boyd, H., 224 Boyle, M., 3 Bramlett, M.D., 806 Brealey, R.A., 135–137 Breese, J., 356–358, 373 Breiman, L., 424, 427, 432–434, 436, 489, 490, 492, 620 Breslow, L., 432 Bretthauer, K.M., ...
In this book, we strip away the nonsense from the common sense to uncover connective marketing messages that allow businesses to create what they really need the most sales.
This is jammed with great case studies and 52 actionable strategies.’ — Stephen Maher, Chairman, The Marketing Society and CEO, MBA ‘Yet again this leading British business thinker has got us to see the world we inhabit today in fresh ...
This book will reveal how you can slash your expenses and increase the response to your marketing, all the while generating more opportunities and accelerating growth and profits.
In this study, Alejandro-Marcel Schönhoff presents a scenario-based experiment, using limit conjoint analysis, to establish an empirical basis for measuring the potential effects of different MSM types on direct customers’ willingness to ...
In Why Your Marketing is Killing Your Business and What to Do About It, expert marketing strategist Minal Sampat shares exactly that, illustrating with real-life examples from over ten years of experience working with businesses in multiple ...