Survey Research: In-person, Mail, Telephone and Web Methods
- ISBN-10
- 096681651X
- ISBN-13
- 9780966816518
- Series
- Survey Research
- Category
- Social sciences
- Pages
- 200
- Language
- English
- Published
- 2003
- Publisher
- Streamline Surveys Inc.
- Author
- Joseph J. Leon
Description
This book is written in a user-friendly style for persons in business, government and non-profit organizations who want to write and/or execute a survey using either the in-person, mail, telephone or web methods or who want a good grounding in survey research methods without all the jargon. A short introduction to survey research is provided in Chapter 1. Chapter 2 focuses on ethics using examples from national and international professional associations. Chapter 3 describes how to propose a survey within an organization and provides examples. Chapter 4 focuses on probability sampling methods used in survey research. Chapters 5 to 8 show how to develop and field a survey using the mail, in-person, telephone and the web and provides example question formats, overall questionnaire design and cover letters for each method. Chapters 9 and 10 show one how to do data entry and data analysis (frequencies, crosstabulations and multiple regression). The next to the last chapter shows how to present your results using charts, and the final chapter provides a sample research report. Advanced sources are recommended for those who want to specialize in survey research or subfields of sampling and/or data analysis.
Get the book
Other editions
Similar books
-
Basics of Social Research: Qualitative and Quantitative Approaches
By Karen Robson, William Lawrence NeumanThe information in this text is presented in an easy to understand manner that allows students to see the importance of properly conducted research.
-
Basics of Social Research: Qualitative and Quantitative Approaches, First Canadian Edition
By Karen Robson, William Lawrence NeumanBasics of Social Research: Qualitative and Quantitative Approacheswill show you how to look at the world from a new perspective, to question, and to understand the importance of social research today.
-
Basics of Social Research: Qualitative and Quantitative Approaches
By Karen Robson, William Lawrence NeumanBasics of Social Research: Qualitative and Quantitative Approaches
-
Social Research Methods: Qualitative and Quantitative Approaches
By William Lawrence NeumanMark the number on the sampling frame that corresponds to the chosen random number to indicate that the case is in the ... ( 1 ) Yes ( 8 ) Yes ( 2 ) Abrams , J. ( M ) Adams , H. ( F ) Yes Anderson , H. ( M ) Arminond , L. ( M ) Boorstein ...
-
Social Research Using MicroCase
By Rodney Stark, Michael Corbett, Lynne RobertsThis is a fully-integrated package that lets students experience the challenge and excitement of doing real social research.
-
The Elements of Social Scientific Thinking
By Todd Donovan, Kenneth HooverA concise introduction to the fundamental concepts of social scientific thinking, this text - a favourite with students for over 25 years - makes scientific thinking, research methods and statistics accessible to undergraduates at a common ...
-
社会科学研究: 从思维开始 : 原书第11版
By Todd Donovan, Kenneth R. Hoover社会科学研究: 从思维开始 : 原书第11版
-
社会科学研究: 从思维开始
By Todd Donovan, Kenneth R. Hoover, 李涤非本书论证了科学思维方式的重要性,简练清晰地介绍了科学思维的各种要素,包括概念,变量,假设等,还用典型的研究范例展示了社会科学问题的研究步骤.
-
Unsur-unsur Pemikiran Ilmiah Dalam Ilmu-ilmu Sosial
By Kenneth R. HooverUnsur-unsur Pemikiran Ilmiah Dalam Ilmu-ilmu Sosial
-
Introduction to Statistical Investigations
By Nathan Tintle, Beth L. Chance, George W. Cobb"This book leads students to learn about the process of conducting statistical investigations from data collection, to exploring data, to statistical inference, to drawing appropriate conclusions.