Women on Top

Women on Top
ISBN-10
110120186X
ISBN-13
9781101201862
Series
Women on Top
Category
Business & Economics
Pages
288
Language
English
Published
2008-02-26
Publisher
Penguin
Author
Margaret Heffernan

Description

More women are starting successful businesses than ever before. But what makes women leaders different? And how can others learn to capitalize on their strengths? Through interviews with hundreds of women entrepreneurs, Margaret Heffernan discovered that women are more values-oriented, more flexible, and less ego-driven than their male counterparts; as a result they're creating company cultures that are better able to meet the demands of the new economy. Heffernan's stories about real women making really serious profits is a must- read for all entrepreneurs-male or female, whether well established or just starting up-as well as anyone seeking to understand what it takes to do business today.

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