In their bestseller Wikinomics, Don Tapscott and Anthony Williams showed the world how mass collaboration was changing the way businesses communicate, create value, and compete in the new global marketplace. This sequel shows that in more than a dozen fields—from finance to health care, science to education, the media to the environment—we have reached a historic turning point. Collaborative innovation is revolutionizing not only the way we work, but how we live, learn, create, govern, and care for one another. The wiki revolutions of the Arab Spring were only one example of how rebuilding civilization was not only possible but necessary. With vivid examples from diverse sectors, Macrowikinomics is a handbook for people everywhere seeking a transformation of industry and institutions by embracing a new set of guiding principles, including openness and interdependence. Tapscott and Williams argue that this new communications medium, like the printing press before it, is enabling nothing less than the birth of a new civilization.
Translated into more than twenty languages and named one of the best business books of the year by reviewers around the world, Wikinomics has become essential reading for business people everywhere.
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Outlines a persuasive argument for technology's capacity for improving natural cognitive abilities, explaining how the strengths of technology and the brain can be combined to improve thinking power.
Later on, Marlboro Man Wayne McLaren testified in favor of antismoking legislation before he died of lung cancer. In 2003 Marlboro's parent company, in a torrent of sparkly waterfall advertisements, changed its name from the ...
It's time to join Social Nation and prosper! This book will show you, as an employee, customer or partner, how to use new social technologies, make yourself heard, and produce better products and services.
This is the first time in American history that we have had four different generations working side-by-side in the workplace: the Traditionalists (born before 1945), the Baby Boomers (born 1945-1964), Gen X (born 1965-1980), and the ...
"The Digital Economy will be big among information technocrats, but the book is cogent enough to deserve a larger audience"--"Wired Magazine "With the publication of his earlier work on information technology, Don Tapscott established a ...
By applying the strategies laid out in this book, nonprofit professionals of all levels can prepare their organizations to take advantage of future trends and develop innovative “internal entrepreneurs” that will grow revenue and drive ...
The role models in Shake the World define themselves not by money and title but by fulfillment and happiness. This book will light your path to greatness if you too want to shake the world.
He opens our minds to a possible future that is equally exciting and daunting." -Doug Rice, Executive Vice President and CEO, Hotel Technology Next Generation Free your mind and let this book take you into the virtual travel world!