Essentials of Contemporary Business
- ISBN-10
- 1118799119
- ISBN-13
- 9781118799116
- Category
- Business & Economics
- Pages
- 424
- Language
- English
- Published
- 2013-11-27
- Publisher
- Wiley Global Education
- Authors
- Louis E. Boone, David L. Kurtz
Description
WeÕve listened. Boone/Kurtz, Essentials of Contemporary Business is the flexible, current, and easy-to-use teaching resource youÕve asked for and the inexpensive, concise, readable book todayÕs students want. Our commitment to delivering solutions at the speed of business has produced the perfect combination of current material, illustrative examples and a storytelling narrative -- all in a brief, valued-priced package. Covering all of the major topics of the introduction to business course, Boone/Kurtz, Essentials of Contemporary Business offers shorter chapters and a visually pleasing design paired with a comprehensive suite of resources to help you make business concepts come alive. Experience a textbook program that supports your goals to stimulate curiosity, show relevance, promote creativity, and prepare students for whatÕs ahead, in both their academic and business careers.
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