Global Strategic Management

Global Strategic Management
ISBN-10
1133953263
ISBN-13
9781133953265
Series
Global Strategic Management
Category
Business planning
Pages
560
Language
English
Published
2013-02-01
Publisher
Thomson South-Western
Author
Mike W. Peng

Description

Discover both sides of international business and how to prepare for the future. GLOBAL STRATEGIC MANAGEMENT, 3E, International Edition doesn't just show you what it's like for foreign businesses entering a new market; it reveals what domestic companies must do to survive foreign competition. Easy to read and full of study tools, GLOBAL STRATEGIC MANAGEMENT, 3E, International Edition, helps you prepare for your exams and for your career.

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