Learning how to write for just one type of interactive media, such as web sites or games, is not enough! To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing. It covers web sites, computer games, e-learning courses, training programs, immersive exhibits, and much more. Earlier editions have garnered rave reviews as a writing handbook for multimedia and web professionals, as well as a classroom text for interactive writing and design. New Sections and Completely Updated Chapters: *Writing a corporate web site: T. Rowe Price *Creating blogs and podcasts *Web writing tips from usability experts *Optimizing text for web search engines *Defining the user with use cases and user scenarios *Dealing with web editors *Software for organizing and writing interactive media content *Script formats for all types of multimedia and web projects *Writing careers
To be truly successful as an interactive writer or designer, you need to understand how to create content for all types of new media. Writing for Multimedia and the Web is the most comprehensive guide available for interactive writing.
Invaluable for both multimedia newcomers and experienced professionals, "Writing for Multimedia" is an in-depth analysis of how to write informational programs and stories for multimedia.
This book will help you write prose that's as good as your code.
The text also covers the current languages e.g., HTML5, CSS3, JavaScript, PERL, PHP, and mySQL, that are needed to construct dynamic content on the Web and milestones for getting it into the hands of your clients sooner.
In this book you'll look at the latest versions of five core Adobe programs: Photoshop, Illustrator, Animate (formerly Flash), Media Encoder and Dreamweaver.
This updated edition of Writing for Visual Media will enable you to understand the nature of visual writing that lies behind the content of all visual media.
" - Carol Szatkowski, CEO, Clear Point Consultants, Inc. "This book puts you on a good track for designing and writing documents your readers will really appreciate. It gives many useful tips (even for seasoned writers).
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The book also Introduces the idea of digital writing as a mode of thinking, applicable to all grades and disciplines Examines current trends, best practices, research, and issues in the teaching of digital writing Offers practical solutions ...
The fourth edition of Watch Your Words incorporates current Associated Press style and a new guide to basic editing principles.