The Psychology of Pro-Environmental Communication: Beyond Standard Information Strategies
- ISBN-10
- 1137348321
- ISBN-13
- 9781137348326
- Category
- Social Science
- Pages
- 271
- Language
- English
- Published
- 2015-06-30
- Publisher
- Springer
- Author
- Christian A. Klöckner
Description
The environment is part of everyone's life but there are difficulties in communicating complex environmental problems, such as climate change, to a lay audience. In this book Klöckner defines environmental communication, providing a comprehensive and up-to-date analysis of the issues involved in encouraging pro-environmental behaviour.
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