Visual Communication Theory and Research: A Mass Communication Perspective
- ISBN-10
- 1137362154
- ISBN-13
- 9781137362155
- Category
- Social Science
- Pages
- 190
- Language
- English
- Published
- 2014-05-01
- Publisher
- Springer
- Authors
- S. Fahmy, M. Bock, W. Wanta
Description
In today's multimedia environment, visuals are essential and expected parts of storytelling. However, the visual communication research field is fragmented into several sub-areas, making study difficult. Fahmy, Bock, and Wanta note trends and discuss the challenges of conducting analysis of images across print, broadcast, and online media.
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