Advanced Strategic Management: A Multi-Perspective Approach

Advanced Strategic Management: A Multi-Perspective Approach
ISBN-10
113737795X
ISBN-13
9781137377951
Category
Business & Economics
Pages
376
Language
English
Published
2017-09-16
Publisher
Bloomsbury Publishing
Authors
Mark Jenkins, Véronique Ambrosini, Nardine Collier

Description

This core textbook is concerned with the managerial decisions, processes and activities that allow the creation and implementation of a strategy. Advanced Strategic Management adopts a multi-perspective approach to evaluate and challenge assumptions about what strategy is concerned with and thus strengthen students' understanding of strategic management. This new third edition weaves together theoretical debate and practical insights to enrich the way in which strategy is both viewed and enacted. Written by leading experts, this is an engaging and challenging resource, perfect for undergraduate and postgraduate students taking strategy courses. New to this Edition: - Fully revised and updated content throughout - A new detailed introduction and conclusion which link together the ideas and different perspectives throughout the book

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