Microeconomics for MBAs: The Economic Way of Thinking for Managers
- ISBN-10
- 1316654257
- ISBN-13
- 9781316654255
- Series
- Microeconomics for MBAs
- Category
- Business & Economics
- Language
- English
- Published
- 2016-07-18
- Publisher
- Cambridge University Press
- Authors
- Richard B. McKenzie, Dwight R. Lee
Description
Now in its third edition, this textbook develops the economic way of thinking through problems that MBA students will find relevant to their career goals. Theory and mathematics are kept as simple as possible and illustrated with real-life scenarios. The textbook package includes online video tutorials on key concepts and complex arguments, and topics likely to be assessed in exams. The distinguished author team has developed this textbook over twenty years of teaching microeconomics to MBA students. Chapters are clearly structured to support learning: Part I of each chapter develops key economic principles, whilst Part II draws on those principles to discuss organizational and incentive issues in management and focuses on solving the 'principal-agent' problem to maximize the profitability of the firm - lessons that can be applied to problems MBA students will face in the future. Economics and management are treated equally; this unique textbook presents economics as part of the everyday thinking of business people.
Get the book
Other editions
-
- 2020-03-31
- 689 pages
- Paperback
- Cambridge University Press
-
- 2016-07-18
- 640 pages
- Paperback
- Cambridge University Press
-
- 2010-07-19
- - pages
- Ebook
- Cambridge University Press
-
- 2006-02-13
- 689 pages
- Paperback
- Cambridge University Press
Similar books
-
Microeconomics for MBAs International Student edition: The Economic Way of Thinking for Managers
By Richard B. McKenzie, Dwight R. LeeThis is the first textbook in microeconomics written exclusively for MBA students.
-
Macroeconomics for MBAs and Masters of Finance
By Morris A. DavisAn innovative textbook that provides a concise explanation of the foundations of modern macroeconomic theory and its methods.
-
Microeconomics for Managers
By David M. KrepsDeveloped over a ten year period at the Stanford Business School, this textbook underscores the connections between microeconomics and business.
-
MBA Economics
By Mark JacksonThis 12-chapter text presents a concise first course in microeconomics which is suitable for both MBA and upper level undergraduate programmes.
-
Outlines and Highlights for Microeconomics for Mbas: The Economic Way of Thinking for Managers by Richard B. Mckenzie
By Cram101 Textbook ReviewsCram101 Just the FACTS101 studyguides give all of the outlines, highlights, notes, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanys: 9780521191470 .
-
Studyguide for Microeconomics for Mbas: The Economic Way of Thinking for Managers by Mckenzie, Richard B.
By Cram101 Textbook ReviewsCram101 Just the FACTS101 studyguides gives all of the outlines, highlights, and quizzes for your textbook with optional online comprehensive practice tests. Only Cram101 is Textbook Specific. Accompanies: 9780872893795.
-
What the Best MBAs Know: How to Apply the Greatest Ideas Taught in the Best Business Schools
By Peter NavarroThis comprehensive book--as engaging as it is informative--covers virtually every subject taught in an intensive MBA program, including: The Big Picture: An Overview of the MBA Curriculum Management Strategy: Five Steps to Successful ...
-
The Complete Idiot's Guide to Economics, 2nd Edition
By Tom GormanDollars and sense.
-
Macroeconomics for Managers
By Michael K. EvansThis text offers business school students an excellent practical explanation of the short-term linkages in the macroeconomic arena.
-
The New World of Economics: A Remake of a Classic for New Generations of Economics Students
By Richard B. McKenzie, Gordon TullockThis new edition of The New World will expose new generations of economics students to how McKenzie and Tullock have applied in a lucid manner a relatively small number of economic concepts and principles to a cluster of topics that have ...