An Introduction to Rhetorical Communication

An Introduction to Rhetorical Communication
ISBN-10
1317347188
ISBN-13
9781317347187
Category
Language Arts & Disciplines
Pages
352
Language
English
Published
2015-11-19
Publisher
Routledge
Author
James C Mccroskey

Description

An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.

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