Superconnect: The Power of Networks and the Strength of Weak Links

ISBN-10
1408701707
ISBN-13
9781408701706
Series
Superconnect
Category
Communication
Pages
286
Language
English
Published
2010
Publisher
Little Brown
Authors
Richard Koch, Greg Lockwood

Description

Networks rule the world. Take an organization of any kind: a corner shop, a new venture, a gang of drug traffickers, the United Nations, Google, the place you work. They are all networks, with their own rules and values and ways of communicating. Superconnect looks at how the successful and fortunate few behave - and shows that if you want to be one of them, you have to play by the network rules.

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