This book addresses the needs of researchers who want to conduct surveys online. Issues discussed include sampling from online populations, developing online and mobile questionnaires, and administering electronic surveys, are unique to digital surveys. Others, like creating reliable and valid survey questions, data analysis strategies, and writing the survey report, are common to all survey environments. This single resource captures the particulars of conducting digital surveys from start to finish.
Based on evidence in the literature and real-life casestudies, this book examines the validity of those claims.
This book helps students and researchers in identifying possible strategies to make the best use of online surveys, providing pro’s and con’s, and do’s and don’ts for each strategy.
Serving as a comprehensive guide for anyone wishing to conduct online survey research, this text addresses the specific opportunities and challenges inherent in conducting surveys online.
The Kit is for students in undergraduate and graduate classes in the social and health sciences and for individuals in the public and private sectors who are responsible for conducting and using surveys.
The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.
Popular for helping readers to organize a rigorous survey and evaluate the credibility of other ones by giving them practical, step-by-step advice, the Second Edition of this book now also covers: computer-assisted and interactive surveys ...
Litman, L., Robinson, J., Rosen Z., Rosenzweig, C., Waxman, J., & Bates, L. M. (2019). The persistence of pay inequality: The gender wage gap in an anonymous online labor market. PsychArxiv. Paolacci, G., Chandler, J., & Ipeirotis, ...
This best-selling handbook has been brought fully up-to-date with coverage of recent developments in the field including social media, big data, data visualization and CAQDAS.
This book goes beyond the basics to teach readers advanced methods for conducting behavioral research on the Internet. Readers are shown, step by step, how to conduct online experiments, surveys,...
This book provides guidelines that will help the reader make educated trade-off decisions that minimize survey errors, costs, and response burden, while being attentive to survey data quality.