Dressing Modern Frenchwomen: Marketing Haute Couture, 1919–1939

Dressing Modern Frenchwomen: Marketing Haute Couture, 1919–1939
ISBN-10
1421429225
ISBN-13
9781421429229
Category
History
Pages
328
Language
English
Published
2020-03-03
Publisher
JHU Press
Author
Mary Lynn Stewart

Description

Dressing Modern Frenchwomen draws from thousands of magazine covers, advertisements, fashion columns, and features to uncover and untangle the fascinating relationships among the fashion industry, the development of modern marketing techniques, and the evolution of the modern woman as active, mobile, and liberated.

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