Offers to show readers how to leverage and deploy data to sharpen a company's competitive edge and enhance its profitability.
Based on new research from the Kellogg School of Management, this book is a clear and convincing guide to using a more rigorous, data-driven strategic approach to deliver significant performance gains from your marketing.
This practical book shows you how true data-drivenness involves processes that require genuine buy-in across your company ... Through interviews and examples from data scientists and analytics leaders in a variety of industries .
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You’ll explore: Data scientist skills—and why every company needs a Spock How the benefits of giving company-wide access to data outweigh the costs Why data-driven organizations use the scientific method to explore and solve data ...
This is the whole package." —JON SAPHIER, founder and president, Research for Better Teaching, and chairman emeritus of Teachers 21 "Paul Bambrick-Santoyo's book is a triple threat to the achievement gap: not only has he presided over ...
Gibbons, K. A., & Silberglitt, B. (2008). Best practices in evaluating psychoeducational services based on student outcome data. ... New York: Back Bay Books. Goleman, D. (2011). Leadership: The power of emotional intelligence.
This book presents an accessible introduction to data-driven storytelling.
This beginning graduate textbook teaches data science and machine learning methods for modeling, prediction, and control of complex systems.
" Gerhard Gschwandtner, Founder and Publisher, Selling Power "Jenny Dearborn knows more than anybody about learning, analytics and sales organizations. If your future involves any of these, read this book!
Packed with case studies and real-life examples, this is essential reading for all HR professionals looking to make a measurable difference in their organizations.