Flash Video Creativity

Description

by Bruce Herbert and Diana Johnson ofSorenson Media Creative boundaries are being blown apart as Macromedia Flash MX ushers in a new era of moving images on the Internet. At its launch, analysts predicted that the Flash Player would transform itself from being a lightweight animation tool" to "the de facto technology for simple web interactivity5* (Randy Souza, Forrester). Since then though, Flash developers combining vector animation and video have proven that it's capable of much, much more than "simple web interactivity". We're still just beginning to scratch the surface of the possibilities it opens up to us, but already it looks like Flash MX is becoming the key technology for pushing video creativity on the Web to a new whole level. Understandably, many people look at Flash as just another way to deliver video on the Web, one more program for showing movies on your desktop. Well, it can certainly do that - but there's a whole lot more it can do besides! You can use ActionScript to add custom controls, determine a video playback sequence, or mask your video with a custom shape. You can use layering to create special effects, design custom templates for e-learning applications, and use lightweight video streams along with Flash animation in rich media e-mail campaigns.

Get the book

Amazon.com

Search the book

eBay.com

Search the book

Other editions

• 

  Flash Video Creativity

  • 2003-10-16
  • 268 pages
  • Paperback
  • Apress

Similar books

• 

  Flash MX Video

  By Todd Marks, Hoss Gifford, Kristian Besley

  As such, this book does not assume that the reader has access to expensive video-editing software. All you need for this book is access to Flash MX, and some imagination.

• 

  Animating with Flash 8: Creative Animation Techniques

  By Alex Michael

  Whether you are a designer who hasn't yet used Flash, a professional animator who wants to create digital animation for the first time, or a Flash user who hasn't yet made the most of the animation features this book will show you how to ...

• 

  Flash Math Creativity

  By Connor McDonald, Ken Jokol, Paul Prudence

  This is a book of inspiration, beautiful enough to leave on the coffee table, but addictive enough to keep by your computer and sneak out while no-one's looking so you can go back to that movie that you were tinkering with 'til three o ...

• 

  Flash Video for Professionals: Expert Techniques for Integrating Video on the Web

  By Lisa Larson, Renee Costantini

  97 These next public functions are where the fun can happen. Right now, we have just included traces to let you know the methods are being fired, but you add whatever functionality you need inside. For example, for onPause, ...

• 

  Adobe Flash Professional CS6 Classroom in a Book

  By Adobe Creative Team

  Helpful tips: If you are able to search the book, search for "Where are the lesson files?" Go to the very last page of the book and scroll backwards.

• 

  Producing Flash CS3 Video: Techniques for Video Pros and Web Designers

  By John Skidgel

  * Best practices for production, encoding, and integration * Build custom video players for web and mobile use * Apply transparency and effects with After Effects Design and develop video applications with Flash Professional CS3.

• 

  Flash CS4 For Dummies

  By Ellen Finkelstein, Gurdy Leete

  You can shape tween objects that you have created by using the Flash drawing tools. You can't shape tween a symbol instance, text (type), or a group unless you break them apart into shapes by selecting them and choosing Modify➪Break ...

• 

  Flash 4!: Creative Web Animation

  By Derek Franklin, Brooks Patton

  Flash 4 is ideal for artists and designers who want to enliven the Web with animation and sound. You dont have to be a programmer - Flash 4 lets you create lively interactive sites without having to master JavaScript, Java, or HTML.

• 

  FLASH MX VIDEO,

  By Besley

  Flash MX gives everyone the opportunity to use the dramatic impact of video in their site design, sure in the knowledge that the ubiquitous Flash player will allow their audience to view the results of their work..

• 

  After Effects for Flash, Flash for After Effects: Dynamic Animation and Video with Adobe After Effects CS4 with Adobe Flash...

  By Richard Harrington, Marcus Geduld

  In this book, authors Richard Harrington and Marcus Geduld lead both types of users, those who are more familiar with either Flash or with After Effects, on using the programs together for maximum efficiency and creativity.